Mimoco and Warner Bros. Consumer Products Expand DC Comics x MIMOBOT® Collection with Limited Edition The Riddler Flash Drives

(BOSTON, MA-MARCH 22st, 2013) – Mimoco, creator of the MIMOBOT® line of character-based designer USB flash drives, and Warner Bros. Consumer Products, on behalf of DC Entertainment, are proud to announce The Riddler MIMOBOT, the newest DC Comics villain character to be transformed into MIMOBOT USB flash drive form and function. The extremely limited-edition collaboration is the latest installment of the DC Comics X MIMOBOT® Series originally released at CES International 2011. The Riddler MIMOBOT is now available in a limited edition of just 2,000 hand-numbered pieces at www.mimoco.com, as well as on showcase at Mimoco’s PAX East Booth #1133, and at select specialty outposts on planet Earth.

Joining a slew of DC Comics Super Heroes and fellow Super-Villains which include classic and collectible characters like Superman, Batman (The Dark Knight Rises Edition), and The Flash (Drive), all DC Comics x MIMOBOT styles are now available in a deceivingly spacious 128GB of data storage, and are offered in both USB2.0 and USB3.0 formats. Based on a classic styling of the elusive querying madman, question marks adorn his questionably classy three-piece suit. The Riddler MIMOBOT, as all others in the collection, comes preloaded with an exclusive desktop interface featuring Mimory® content and our MimoDesk® personalization suite, which includes The Riddler-themed wallpapers, icons, and avatars.

“Who doesn’t love a great brain teaser?’” asks MIMOBOT advocate and generally curious human Jessica Smiley. “For once, we make The Riddler refrain from encryption – of your data!’”

The Riddler MIMOBOT joins another fan-favorite comic book villain, Bane, as a very limited-edition exclusive from the line, which was released – and sold out! – at the 2012 San Diego Comic-Con.

About Mimoco®
Boston-based design house Mimoco® fuses the art of contemporary characters with the functionality of personal data storage devices and is well known in both the pop-culture driven Art Toy underground and the high-tech electronic world. The MIMOBOT® USB flash drive line includes original characters and licenses from Star Wars, Hello Kitty®, Transformers®, and DC Comics™, to pop-artists like tokidoki® and FriendsWithYou, to the Legends of MIMOBOT Series featuring Albert Einstein, Elvis, and more. MIMOBOT USB flash drives are available in up to 128GB capacities and USB 3.0 speeds, are Mac and Windows compatible, and include preloaded bonus Mimory® content. Learn more at www.mimoco.com.

About Warner Bros. Consumer Products
Warner Bros. Consumer Products, a Warner Bros. Entertainment Company, is one of the leading licensing and retail merchandising organizations in the world.

About DC Entertainment
DC Entertainment, home to iconic brands DC Comics (Superman, Batman, Green Lantern, Wonder Woman, The Flash), Vertigo (Sandman, Fables) and MAD, is the creative division charged with strategically integrating its content across Warner Bros. Entertainment and Time Warner. DC Entertainment works in concert with many key Warner Bros. divisions to unleash its stories and characters across all media, including but not limited to film, television, consumer products, home entertainment and interactive games. Publishing thousands of comic books, graphic novels and magazines each year, DC Entertainment is the largest English-language publisher of comics in the world. In January 2012, DC Entertainment, in collaboration with Warner Bros. and Time Warner divisions, launched We Can Be Heroes—a giving campaign featuring the iconic Justice League super heroes—to raise awareness and funds to fight the hunger crisis in the Horn of Africa.

All related characters and elements are trademarks of and © DC Comics.

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